Chatbots are a computer simulation of human conversation. What started out as technological curiosity has now evolved into the next big thing. Technology is constantly redefining itself. While some technologies come and go, some are here to stay. Chatbots have been here for a while, but were not as famous as they are now. Consumers are increasingly becoming more comfortable interacting with machines online. Chatbots will inevitably continue to dominate the landscape. The be
A quick recap on What’s new at Instagram in the beginning of 2018 1. Repost other Users’ Instagram stories A feature that will help brands/people stay in a story for longer than 24 hours!
When you mention someone in your story, they get a notification that they have been mentioned in a story. These people will have the option of reposting that story, which will stay for another 24 hours, in turn keeping the story alive for more than 24 hours. The brands would still need to e
It is very tempting to choose a large, well-known agency to help with your business marketing/advertising needs. Big companies do come with some benefits. However, a creative boutique agency allows for more flexibility, a much more specialised approach plus the advantage of a lower price tag. Boutique agencies come with a passion for the work while building client relationships. A boutique agency is a smaller creative agency that focuses on specialised work for a limited clie
When we talk to clients about creating a brand for their company, they automatically assume it includes designing a good-looking logo and using similar colours and fonts on the website, social media, packaging and marketing material. It’s not all about the design and imagery, to be fair there are a lot of so-called branding experts who provide just that, but at the end of the day the client wants results and true branding is much beyond good design, it is believing. Having a