
Digital Marketing as a Necessity of a Thriving Business
Surviving and thriving are two different things. As an entrepreneur, you probably have better understanding of it. But are you familiar with

The 3 Things You Might Not be Doing for Your Business that Could Affect Your Social Media Presence
After researching and continuously updating your social media marketing strategy, do you still find your social media engagement going slow? There are a couple of things you might be missing out that most marketing blogs do not tell you. First - you do not need any sort of a budget, in fact, no budget at all! These are all free for all business and personal profiles to incorporate. 1. Features: Making use of Instagram Stories and other features such as IGTv Most business prof


Branding and Advertising Agency in Dubai is Offering a Mix of Services
Branding and Advertising agency in Dubai offering a Mix of services


Are you investing in your business advertisements or increasing Google’s stock rate?
Advertising in Dubai is somewhat a slightly more difficult task than it is in other parts of the world. ‘Word of Mouth’ (WOM) works the best in this market. If you are an agency trying to pitch, make sure the market talks good about you. With 80% of the Dubai audience being online, it gets a little competitive with advertising. 75% of the consumers trust opinions posted online and three quarters respond to a branded website. Dubai is the largest business hub in the UAE; there


7 Steps to effectively use social media to grow your brand
Whether you are a person or a brand and need to sell products, gain subscribers or persuade followers. Before you start all this, your customers need to know who you are. You need to build a strong brand identity before you can start selling. And to create a strong brand identity, you need to be very active on all savvy social media channels. In social media, it's not just enough to be ‘on' it. You need to know how to make it ‘effective.' If today, you're not using social med


SEO : In-house vs Agency – Which is better?
For small and medium enterprises the biggest pain point for SEO is – Cost. SEO is a long process, and it can take up to several months to start seeing small returns. Then it slowly grows to larger results in the subsequent months. If implemented correctly it can eventually return every cent that was invested. The option is to do it yourself, employ a resource or outsource it to an agency. Each has its advantages and disadvantages. The immediate answer that will come up is to


Video Marketing is the new star!
Video Marketing is the new star in the field of Digital Marketing . With online video quickly becoming a key means for people to satisfy their information and entertainment needs, businesses have now realized the importance of including internet marketing in their strategy. Videos drive traffic and engagement, they convey information better than other types of content and promote trust in the brand and its products. No wonder that video is becoming a critical component of eve